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Inbound Marketing Services

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Inbound Marketing Services

The services shown below are the required elements for effective inbound marketing. We will work with you to develop a custom inbound marketing program that you can either implement in-house or through us. All of our clients use HubSpot, the #1 inbound marketing software platform.

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Inbound Marketing Assessment

Learn how your business can generate more leads and customers. Our complimentary inbound marketing assessment will show you how inbound marketing can help you achieve your business goals. Learn More >

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Inbound Strategy

Strategy is having the right plan of action to achieve a specific goal. We'll show you how to align sales and marketing around specific goals for traffic, leads and customers. We'll help you define your ideal buyers and create an effective plan to reach them and achieve your goals. Learn More >

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Inbound Marketing Campaigns

The marketing actions you take should be tied to specific, measurable goals. We'll help you define your inbound marketing campaign goals, develop marketing actions to achieve those goals and execute them at the right times. Learn More >

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Content Creation

Content is the lifeblood of every successful inbound marketing strategy. We'll help you create the right content that will establish a relationship between you and your prospects, keep your brand in front of them, answer questions about your products and services, and demonstrate your expertise and value. Learn More >

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Traffic Generation

Are the right people finding your website? If one of your goals is to attract more visitors to your website, your inbound marketing actions should include a combination of keyword research, blogging, content creation, SEO and social media. Let us show you how to get more qualified visitors to your website. Learn More >

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Lead Generation

Do visitors to your website have multiple opportunities to become a lead? If one of your goals is to generate more qualified leads, you will want to provide content and offers (e.g., eBooks, free trials, consultations) based on where prospects are in the buying cycle? Let us show you how calls-to-action, landing pages, conversion forms, conversion path mapping, content creation and email marketing can generate more qualified leads for your company. Learn More >

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Customer Acquisition and Retention

When a lead comes in through your website, what happens to them? If one of your goals is to convert more leads into long-lasting customers, you will want to take steps to nurture those leads through the buying cycle. Let us show you how lead scoring, smart content and lists, workflows, lead nurturing campaigns, CRM integration and social monitoring can help you acquire and retain more customers. Learn More >

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Analytics and Reporting (ROI)

Unlike many traditional marketing techniques, inbound marketing relies heavily on metrics and analytics to create relevant, realistic goals and drive marketing decisions. Let us show you how inbound data can be used to determine overall strategies, align marketing and sales goals, set individual campaign goals, identify what's working and what's not working, and take corrective actions when necessary. Learn More >

Want to Learn More?

Request a complimentary consultation to discuss how we can help you grow your business with more qualified leads and customers.